Yesterday, I ended up staying home with a sick kid—my first sick day ever that wasn’t actually for me! Mase just has a cold, and was in pretty good spirits, but we thought we’d spare the other kids at daycare from all his snot and coughing.
Pro: Getting to sleep in a little and spending one more day with my buddy.
Con: Having easy access to windows, so I had to watch all this happen:
Sure, the first snow of the season is “pretty,” but I know what it means. I know what’s coming, and what won’t leave for another 5 months. And I don’t like it.
At least I got spared from my first snowy commute in 2 years—another thing that’s not high on my Favorites list.
The other night, I was playing around on a site called Wordle (do not ask me how I got there—I have no clue, but it has something to do with what I call “the internet vortex”). You can paste in a bunch of text or a URL, and it spits out a pretty looking word cloud.
Here’s what I got when I plugged in this blog:
Umm, I’m pretty sure it must just be looking at the last few posts, because I’m positive I don’t talk about some of these things as much as this suggests. Look at all the references to cookie/cookies, cake, pumpkin, gingersnaps, and—what?—butter! Haha! Unfair representation.
As for really, much, and like—definitely accurate. I’m all about the unnecessary superlatives.
But let me guess: you didn’t come here to hear about that. You came to find out what’s up with the weird title on this post.
Part of my new job, as I’ve mentioned, is to stay up-to-date on current marketing trends. This leads me to read lots of blogs—one of my favorites of all time being Copyblogger.
The article itself is fascinating, especially if any of you’re thinking about starting your own business. But in his interview for the article, Ryan said something about marketing that I thought was also really applicable to blogging, and possibly even life in general. He said:
“One of the biggest things I’ve learned is this: don’t be a cheese pizza.
Cheese is plain and boring. Sure, everyone likes it, but no one loves it. You need readers to love you. In order to do that, you’re gonna need some haters. Meat Lover’s Pizza has lovers and haters. So does veggie pizza.”
For us visual learners:
(I’m sorry that you’re now craving pizza.)
Sometimes, I get nervous about haters. It seems like every blogger has some story of a comment or commenter that just shattered them. And then I wonder: if I don’t have haters, does that mean I’m just being super bland and non-confrontational?
The cheese pizza theory suggests that having a hater or two just indicates that you’re putting yourself out there, and letting your personality and opinions fly. (Which is the whole point of blogging, after all.)
The same goes for life. If you think about it, we’re always marketing ourselves, whether we realize it or not. It’s how we build relationships. Our self esteem depends on it, and our happiness depends on our self esteem.
Not everyone’s gonna love what we put out there, but if we’re veggie pizza, we have to be veggie pizza. We’re not going to be as happy being cheese, even if it makes some people like us more. (Plus, people can tell…you know how you can still kind of taste the olives on pizza even if you pick them off?)
So that’s my deep thought for the day.
What do you think?
Is the pizza theory applicable to your blog/life?